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Double bread

BUY ONE – GIVE ONE

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We donated

double breads

TWICE AS GOOD BREAD

100% NATURAL FERMENTATION, SOURCE OF FIBRE, AND MINERALS, WITHOUT ADDITIVES

Well done! Not only are you doing something good for yourself, but you are also helping out others by doing so. For each DOUBLE BREAD you buy, another loaf of bread is donated to the people who can’t afford this kitchen staple. We find the fact that not everyone has access to fresh and nutritious bread unacceptable, and therefore we are thankful for your support!

It’s important to note that DOUBLE bread is completely natural! It doesn’t contain additives, but it does contain saved barley that comes from the production of Žuja. This makes it incredibly nutritious and full of minerals, proteins, and fibres. The bread is made by hand with natural yeasts that give it a special aroma and help it stay fresh for longer.

Together with “Zagrebačka pivovara”, we managed to create a sustainable bread that is an eco-friendly and fair-trade product.

1. THE IDEA

This bread isn’t just a surplus, which we decided to donate because we didn’t know what else to do with it. Actually, it’s exactly the opposite of that! We started with the idea that we wanted everyone to be able to consume the highest-quality bread that we could produce. That’s why we decided to combine our knowledge, experience, and creativity in the production of bread with wild yeasts with the goal of creating Double bread. Saved barley combined with natural yeasts results in a tasty and exceptionally nutritious bread that is accompanied by complex aromas and longer-lasting freshness. No chemicals are needed, of course.

2. A BETTER BUSINESS MODEL

All the friends and partners of this project - we (the manufacturer), the suppliers, and consumers are consciously waiving our rights to a portion of the profits for a greater purpose – giving people in need an opportunity to eat high-quality and healthy bread. For each Double bread purchased, we will donate a loaf of bread to a partnered association that provides food for the impoverished.

3. A BETTER HUMANITARIAN MODEL

We involved and connected all the most important organisations and associations that provide food for impoverished groups, thereby creating a whole network that receives and distributes Double bread each and every day. We dislike empty promises, so we made the whole process fully transparent – you can see exactly how much bread we sold and also donated. You can also continually track how much Double bread has been distributed and where it has been distributed.

4. BETTER SUSTAINABILITY

Double bread helps to contribute to the environment as well, because by using saved barley (a raw material full of proteins and fibres), we solve the issue of repurposing byproducts in the beer industry that would usually just be discarded. In collaboration with “Zagrebačka pivovara”, who donate their excess barley to us, we were able to develop a sustainable bread that is eco-friendly and also fair trade.

5. BETTER YOU

Without you, Double bread is really “just” another great bread. Only once you decide to buy this Double bread does it actually become #twiceasgood because someone who usually wouldn’t be able to eat it gets to because of you. That’s how you become #twiceasgood of a person.

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